What is Normal Software?
Normal Software is a company founded by Eric Lu, a software engineer and technologist based in San Francisco, focused on developing normal software for everyday people. The company serves as a home base for various digital products and experiments, ranging from large to small projects, with the goal of creating reliable and accessible software that feels natural and intuitive to use.
By leveraging over 15 years of experience in creating and designing products, Normal Software aims to build delightful experiences in the modern era, emphasizing that software creation is no longer limited by engineering expertise but by imagination and user empathy. The company pushes these boundaries to turn imaginative ideas into reality, acknowledging that not every project will succeed but viewing this as part of the normal process of innovation.
Features
- Selected Works Portfolio: Showcases various digital products and experiments, such as blogs, admin tools, and creative platforms
- User-Centric Design: Emphasizes natural and intuitive software experiences based on over 15 years of product design expertise
- Accessibility Focus: Aims to create reliable and accessible software for everyday people, making technology more approachable
Use Cases
- Developing intuitive digital products for non-technical users
- Creating accessible software experiments to test new ideas
- Building reliable admin tools for file management and content creation
