Kimola Turn customer feedback into market research

What is Kimola?

Kimola offers a market research platform utilizing artificial intelligence to assist businesses, especially small and medium-sized enterprises (SMBs), in effectively understanding customer feedback. It consolidates and examines feedback gathered from multiple sources, including social media, review platforms (such as Trustpilot, Google Play, App Store, Amazon), news articles, blogs, forums, direct file uploads (Excel, CSV, TSV), and integrations with tools like Google Sheets, Zendesk, and Intercom. The platform automatically identifies key themes, sentiments (positive, negative, neutral) linked to specific aspects, and recurring patterns within the feedback data, removing the necessity for extensive manual analysis or preliminary AI training.

The tool provides sophisticated capabilities like aspect-based sentiment analysis, topic detection, and the option to use custom or industry-specific AI models for more precise classification. Kimola supports analysis across more than 30 languages and produces organized insights, including executive summaries, customer personas, usage motivations, pain points, and SWOT analyses. Reporting is simplified with export options to PowerPoint, PDF, and Excel, delivering findings in a shareable format appropriate for stakeholders. It also incorporates features for tracking brand mentions, continuously monitoring reviews, and establishing automated alerts for notable data shifts or influencer engagement.

Features

Aspect-based Sentiment Analysis: Breaks down feedback into themes and assigns sentiment to each.
Topic & Theme Detection: Automatically classifies feedback without manual labeling or AI training.
Multi-language Analysis: Analyzes feedback in over 30 languages simultaneously.
Custom AI Models: Allows users to train AI models with their own labels (no-code).
Industry-Specific AI Models: Provides ready-to-use models for high-accuracy classification.
Feedback Tracking: Monitors mentions and reviews across social media, news, blogs, forums, and review sites.
Automated Reports & Alerts: Notifies users about keyword mentions, influencer involvement, or data spikes.
Data Integration & Upload: Supports data uploads (Excel, CSV, TSV) and integrations (Google Sheets, Zendesk, Intercom).
Feedback Scraping: Offers a browser extension to scrape feedback from over 30 sources.
Insight Generation: Creates executive summaries, customer personas, usage motivations, pain points, and SWOT analyses.
Report Export: Exports reports in PowerPoint, PDF, Excel, and CSV formats.

Use Cases

Analyzing product feedback to understand customer needs and preferences.
Optimizing e-commerce experiences through customer review analysis.
Extracting insights from social media conversations and online discussions.
Analyzing free-text survey responses using AI.
Understanding customer sentiment from chat and call center transcripts.
Identifying workplace trends and employee sentiment via internal feedback.
Conducting industry-specific market research (e.g., hospitality, retail, services).

FAQs

What kind of insights can I get from Kimola?

Kimola transforms customer feedback into structured insights like executive summaries, customer personas, usage motivations, pain points, and SWOT analyses, all derived from real customer data. It identifies key themes, sentiments, and behavioral patterns.
Which languages does Kimola support for analysis?

Kimola can analyze customer feedback in over 30 languages without needing separate datasets. Reports can be generated in English, Spanish, Portuguese, French, German, and Turkish.
Does Kimola require AI training to start?

No, Kimola does not require AI training. It automatically classifies customer feedback using dynamic labels based on the data's context. Users can optionally deploy custom or industry-specific models for more control.
How does Kimola track customer feedback?

Kimola monitors conversations on social media, news sites, blogs, and forums. It also tracks reviews from platforms like Trustpilot, Google Play, App Store, Amazon, and Google Business by simply entering the relevant links for continuous monitoring.
Can I integrate Kimola with other tools?

Yes, you can integrate Kimola with platforms like Google Sheets, Zendesk, or Intercom for automated analysis. You can also upload datasets directly in Excel, CSV, or TSV formats.