What is Wrapify?
Wrapify operates as a comprehensive advertising platform that integrates out-of-home (OOH) vehicle wraps with advanced digital attribution capabilities. The platform enables brands and agencies to deploy wrapped vehicles across a nationwide network of delivery drivers, creating mobile billboards that generate high-recall impressions.
Through patented OOH impressions tracking technology, Wrapify provides detailed media measurement in an online dashboard, allowing advertisers to monitor the impact of their campaigns. The platform also offers attribution features that link vehicle exposure to online conversions and in-app engagement, supporting performance-driven marketing strategies in cross-channel environments.
Features
- Media Measurement: Patented OOH impressions tracking technology with online dashboard
- Digital Attribution: Attribute vehicle exposure to online conversion and in-app engagement
- Physical Retargeting: Retarget exposed audiences across Programmatic Display, Mobile, Native, CTV and Streaming Audio
- Foot Traffic Measurement: Measure omni-channel impact on foot-traffic into physical locations
Use Cases
- Brand awareness campaigns using mobile vehicle wraps
- Performance marketing with measurable OOH attribution
- Retargeting audiences exposed to vehicle advertisements
- Driving foot traffic to retail stores and event venues
- Cross-channel marketing optimization
