Tracer AI-powered brand protection platform that defends brands and consumers online

What is Tracer?

Tracer is an advanced brand protection platform that leverages artificial intelligence to safeguard brands in the digital space. The platform combines AI agents, machine vision, and advanced digital tracing technologies to monitor and protect brands across multiple channels including domains, social media, app stores, websites, marketplaces, and paid advertising platforms.

At its core, Tracer offers customized solutions that help organizations combat counterfeiting, trademark infringement, and online impersonation. The platform features automated workflow systems, efficient enforcement mechanisms, and comprehensive data analysis capabilities, maintaining a remarkable 95% customer retention rate while providing actionable insights for better brand protection strategies.

Features

AI-Powered Detection: Uses machine vision and image recognition for accurate infringement identification
Multi-Channel Monitoring: Covers domains, social media, app stores, websites, marketplaces, and paid search
Automated Enforcement: Streamlines takedown processes for identified violations
TRACER® Graph Technology: Reveals brand abuse networks and illicit online campaigns
Case File Management: Automatically generates digital evidence for legal proceedings
Advanced Digital Tracing: Efficiently identifies and removes infringing listings
Real-time Monitoring: Provides continuous brand protection across platforms

Use Cases

NFT and Web3 fraud prevention
Counterfeit product detection
Executive and celebrity impersonation protection
Digital product scam prevention
Gray market monitoring
Brand genericization protection
Product launch and promotion fraud prevention
Fake domain and website detection

FAQs

What channels does Tracer monitor for brand protection?

Tracer monitors domains, social media, app stores, websites, marketplaces, paid search and advertising platforms, and NFT marketplaces & Web3 social channels.
What is Tracer's customer retention rate?

Tracer maintains a 95% customer retention rate, which is above the industry average.
How does Tracer's AI technology work?

Tracer's AI technology uses machine vision, image recognition, and advanced infringement correlation algorithms to detect violations and automate enforcement actions.