What is TAFFI?

TAFFI is an innovative AI-powered styling platform meticulously designed to revolutionize the e-commerce experience for fashion retailers. It introduces 'Amira,' an advanced AI stylist available 24/7 in both Arabic and English, to deliver real-time assistance and deeply personalized style recommendations. By leveraging hyper-personal data analysis and incorporating insights from an extensive network of over 180 Middle Eastern stylists, TAFFI focuses on creating a uniquely engaging and culturally attuned shopping journey for every customer.

The platform ensures effortless integration with leading e-commerce systems such as Shopify, and additionally offers robust custom integration options for its versatile widget. This adaptability allows online businesses to seamlessly embed TAFFI’s sophisticated features, including personalized customer profiling and dynamic product styling, directly into their digital storefronts. The overarching aim is to empower retailers to significantly maximize their commercial potential by demonstrably increasing average order values, click-through rates, and overall sales conversions through a vastly improved and personalized customer experience.

Features

Real-Time AI Stylist (Amira): 24/7 assistance in Arabic and English for enhanced engagement.
Personalized Customer Profiling: Leverages hyper-personal data analysis for tailored e-commerce recommendations.
Localized AI Model: Trained with data from over 180 Middle Eastern stylists for regionally relevant fashion advice.
Instant Product Styling: Widget offering personalized styling to drive engagement and conversions.
Seamless E-commerce Integration: Compatible with Shopify and offers custom integration for various platforms.
AI-Powered Recommendations: Delivers personalized fashion advice and shoppable moodboards.
On-Demand Fashion Expertise: Provides tailored suggestions considering local and cultural preferences.
Taffi StylePro™ for Stylists: AI assistant for stylists with consumer profiles, product access, style creation canvas, and analytics.

Use Cases

Enhancing e-commerce stores with personalized shopping experiences.
Increasing average order value through AI-driven product styling and complete look suggestions.
Boosting sales conversion rates with tailored product recommendations.
Reducing product returns by matching items accurately to users' style profiles and preferences.
Providing 24/7 AI stylist assistance to online shoppers in multiple languages.
Facilitating e-commerce expansion into the Middle East market with localized styling.
Empowering fashion stylists and personal shoppers with AI tools for client management and style creation (Taffi StylePro™).

FAQs

Is TAFFI Style compatible with my e-commerce platform?

Taffi offers seamless integration with all popular ecommerce platforms, including Shopify, and provides a customizable widget for effortless integration. For specific requirements, their team offers support.
Can I customize the TAFFI Style widget to match my brand's aesthetic?

Yes, the Taffi Style widget is fully customizable, allowing you to tailor its appearance, including color schemes, fonts, layout, and design elements, to match your brand's unique aesthetic seamlessly.
How can TAFFI aid in my Middle East e-commerce expansion?

Taffi supports Middle East e-commerce expansion by leveraging insights from Middle Eastern stylists for locally relevant recommendations, offering localization features for regional trends and languages, and providing dynamic personalization to enhance customer engagement and conversions.