What is Stella?

Stella is an advanced marketing platform utilizing artificial intelligence to assist marketers in generating, scheduling, and scaling various types of content, including social media posts and blogs. It analyzes social media performance, competitor activities, and current trends to suggest data-driven content ideas while learning and adhering to a specific brand's tone and voice. This allows for the efficient planning and scheduling of content across multiple platforms such as Instagram, LinkedIn, Facebook, Threads, and X.

Beyond content creation and scheduling, Stella offers powerful repurposing capabilities, transforming existing assets like blogs or videos into comprehensive campaigns suitable for different channels like Instagram, YouTube, and more. The platform also includes features for influencer marketing, identifying relevant micro and macro influencers within a specific niche and providing pre-drafted collaboration ideas. Additionally, it incorporates a viral video script generator that analyzes successful video structures and helps users recreate them or generate new scripts based on product descriptions, ensuring brand consistency throughout.

Features

AI Content Generation: Creates data-driven social media posts and blogs based on trends and competitor analysis.
Content Scheduling: Schedules weeks of content across Instagram, LinkedIn, Facebook, Threads, and X.
Brand Voice Learning: Learns and maintains a consistent brand tone in generated content.
Content Repurposing: Transforms single blogs, videos, or prompts into multi-channel campaigns.
AI Influencer Matchmaking: Identifies relevant influencers and suggests collaboration ideas.
Viral Video Script Generator: Analyzes viral video structures and generates branded scripts.
Team Collaboration: Allows inviting clients or teammates for collaboration (Growth Plan+).
Cross-channel Analytics: Provides insights into content performance across platforms.
Image and Video Generator: Creates visual content.
Chat Automation: Offers automation features for chat platforms (Scale Plan).

Use Cases

Automating social media content creation and scheduling.
Repurposing blog posts and videos into social media campaigns.
Generating engaging blog content ideas and drafts.
Finding and collaborating with relevant influencers.
Creating scripts for potentially viral marketing videos.
Maintaining brand consistency across multiple marketing channels.
Scaling content production for marketing agencies.
Analyzing content performance with cross-channel analytics.

FAQs

Is Stella for DTC brands only?

No! Stella can be set up for any brand, whether it's B2B or B2C. Once you provide Stella with data about your brand and business, it will research your industry, competitors, and create tailored content. It's suitable for DTC brands, B2B businesses/services, SaaS platforms, agencies, and personal brand building.