What is Sojern?
The Sojern Travel Marketing Platform provides comprehensive solutions tailored specifically for the travel industry, including hotels, destinations, attractions, and airlines. Leveraging cutting-edge AI technology developed by data scientists and travel experts, the platform grants users deep visibility into travel demand and behavioral intelligence. This enables businesses to effectively find, attract, convert, and engage travelers throughout their entire journey.
Sojern focuses on delivering tangible results by helping clients optimize their marketing investments. Through features like AI-powered audience segmentation, multichannel campaign management across social, display, email, SMS, and video, and integrated guest experience tools such as an AI Concierge and Reputation Manager, the platform aims to boost efficiency, drive direct bookings or visitation, enhance guest satisfaction, and ultimately increase profitability for travel businesses.
Features
- Unrivaled Traveler Insight: Delivers deep understanding of traveler buying behavior and journey.
- Intelligent Audiences: Utilizes AI to create custom audiences for precise targeting and maximizing first-party data.
- Multichannel Activation & Optimization: Manages and optimizes marketing budgets across social, display, email, SMS, and video channels automatically.
- Guest Experience Solutions: Offers AI-powered tools including Guest Marketing Suite, AI Concierge, and Reputation Manager.
- AI Concierge: Provides automated, 24/7 guest support from check-in to check-out.
- Guest Marketing Suite: Enables personalized guest communications via email and SMS to boost loyalty and bookings.
- Reputation Manager: Helps enhance guest satisfaction and manage online reputation.
- Creative Services: Offers professional creative services to elevate marketing campaigns.
Use Cases
- Driving direct bookings for hotels.
- Increasing visitation and economic impact for destinations.
- Boosting ticket sales and attendance for attractions.
- Maximizing passenger revenue and loyalty for airlines.
- Targeting high-intent travelers across multiple digital channels.
- Automating and optimizing cross-channel digital advertising campaigns.
- Enhancing guest engagement and satisfaction for hotels.
- Managing online reputation for travel businesses.
- Personalizing guest communication throughout their journey.
FAQs
-
What types of businesses does Sojern serve?
Sojern provides solutions specifically for Hotels, Destinations, Attractions, and Airlines within the travel industry. -
What is the Sojern Travel Marketing Platform?
It is a comprehensive set of easy-to-use software and services powered by AI, designed to deliver traveler insights, intelligent audiences, multichannel activation and optimization, and guest experience solutions for travel marketers. -
How does Sojern utilize Artificial Intelligence?
Sojern employs AI to create intelligent audience segments for precise targeting, power its Guest Experience Solutions like the AI Concierge, optimize multichannel advertising campaigns, and provide deep insights into traveler behavior. -
What are Sojern's Guest Experience Solutions?
Sojern offers a suite of tools including a Guest Marketing Suite for personalized communications (email/SMS), an AI Concierge for automated guest support, and a Reputation Manager to monitor and enhance guest satisfaction and online reputation. -
How can Sojern help optimize my marketing budget?
Sojern automatically manages and optimizes your marketing spend across multiple digital channels (social, display, email, SMS, video) using AI, ensuring your campaigns are always performing efficiently to maximize ROI.
Related Queries
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Sojern Uptime Monitor
Average Uptime
100%
Average Response Time
243 ms
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