What is Smartico?

Smartico leverages a powerful combination of artificial intelligence and human expertise to empower regional news publishers. It facilitates the creation and delivery of thousands of high-impact local display and video advertisements tailored for small and medium-sized business (SMB) advertisers, streamlining the ad generation process and including instant landing pages with each campaign.

The platform transforms diverse inputs such as advertiser website URLs, existing print advertisements, social media posts, or business profiles into compelling, high-engagement ad units. Each advertisement is complemented by a rapidly loading, conversion-optimized landing page. This integrated approach ensures publishers maintain control over the entire user experience, leading to improved performance, reduced bounce rates, and increased conversions for advertisers.

Features

High-Impact Ad Creation: Utilizes AI and human design to produce attention-grabbing digital display ads and instant landing pages at scale.
Smart Ad Studio: Provides an advanced editor for quickly designing high-impact, attention-grabbing advertisements.
Instant Landing Page Generation: Automatically creates fast-loading, conversion-focused landing pages for every ad campaign.
Versatile Input Processing: Accepts various inputs like URLs, print ads, social media posts, or profiles to generate ads.
Attention & Engagement Optimization: Designs ads and landing pages to maximize user attention, interaction, and time spent.
Multi-Format Ad Support: Enables creation of diverse ad formats including display, native, and video ads.

Use Cases

Enable publishers to transition their print advertisers to digital platforms, unlocking new revenue opportunities.
Allow advertisers to repurpose and amplify their social media content as display ads on publisher websites.
Enhance recruitment campaigns by creating targeted social media ads to reach passive job seekers.
Facilitate the creation of engaging shoppable banner ads with product carousels and landing pages for large retailers.
Build SEO-friendly local business directories using existing ad data, enriched with web information.
Convert existing print specials and supplements into profitable native digital advertorials.
Produce interactive digital magazines from PDF inputs, optimized for all devices and search engines.

FAQs

What kind of input does Smartico need to create an ad?

Smartico can create ads from various sources, including an advertiser's website URL, a print ad, a social media post, or a business profile.
How long does it take for Smartico to create an ad and landing page?

Smartico combines Artificial Intelligence with human touch to build best-performing ads and an accompanying landing page typically within 24 hours.
What makes Smartico's landing pages effective for advertisers?

Smartico's landing pages are designed for extremely fast loading times, aim to minimize bounces, and are optimized for conversions. This allows publishers to control the full user experience.
How does Smartico measure the performance of its ads?

Smartico provides an intuitive visual dashboard that focuses on metrics such as time in the visible area for real humans, time spent on the landing page, and active swipes, rather than solely relying on traditional metrics like CTRs or CPCs.
Who is the primary target audience for Smartico's services?

Smartico is specially designed to help regional news publishers deliver thousands of local display and video ads for their local small and medium-sized business (SMB) advertisers without requiring effort from the publisher.