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What is promi.ai?
Promi is an advanced AI-powered tool designed to help e-commerce businesses optimize their discount strategies. It dynamically personalizes discounts for individual customers by analyzing their behavior and predicting price sensitivity in real-time. This approach aims to move beyond generic discount pop-ups, offering a more intelligent way to engage shoppers and enhance promotional effectiveness.
The platform leverages a sophisticated AI model that learns from website visitor data to tailor offers. Businesses can define specific customer segments for targeted discounts using criteria such as traffic source, browsing history, and past transactions. Promi then displays these personalized price adjustments seamlessly on the website through methods like strikethroughs or sales badges, and provides robust A/B testing and analytics to track performance, ultimately helping merchants increase revenue and profit margins.
Features
- AI-Powered Discount Optimization: Leverages an AI model to analyze visitor data and predict price sensitivity for personalized discount adjustments.
- Custom Customer Targeting: Enables users to define discount recipients based on traffic source, view history, transactions, and other criteria.
- Dynamic Price Triggers: Shows personalized price changes via strikethroughs, sales badges, and custom messages, with real-time updates.
- A/B Testing & Performance Tracking: Provides a dashboard to set up A/B tests, track discount performance, and measure statistical significance.
Use Cases
- Increasing average revenue per user (ARPU) for e-commerce stores.
- Improving conversion rates by offering tailored discounts to price-sensitive customers.
- Optimizing profit margins by applying discounts more strategically based on AI predictions.
- Personalizing promotional campaigns for different customer segments.
- Enhancing customer engagement through dynamic and relevant pricing displays.
FAQs
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Does my store need to be a certain size before I can use the AI model?
Promi's AI model does require a certain amount of data to train and predict visitor price sensitivity. As a rule of thumb, we find that stores with over $500K in annual revenue start seeing the benefits of the model. Below this, merchants are still able to take advantage of our custom targeting fields. -
My store has a lot of custom code. Will Promi still be able to integrate to update prices?
Promi has an automated integration that should only take 5 minutes. If you are using your compare-at price field, Promi will likely be able to integrate without a problem. If you do have issues, our team offers free white-glove installation to address even the most challenging websites. Get in touch via the contact form on our website for setup assistance. -
How long does the AI model need to collect data before I can use it?
Typically Promi must collect data for at least a week before the AI model is ready. This process starts as soon as you finish the Promi setup, which usually takes just 5 minutes.
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