What is Hammer?
Hammer offers AI-driven sales support specifically tailored for car dealerships. Its core function is to engage potential car buyers around the clock by delivering automated, data-informed responses instantaneously. This service operates across multiple key platforms where buyers are active, including Facebook Messenger, CarGurus, AutoTrader, and SMS, ensuring continuous customer interaction even outside standard business hours.
The platform allows dealerships to customize the AI by inputting specific details about their operations, such as inventory specifics, financing options, warranty information, and other unique selling points. This customization ensures the AI can accurately and consistently handle initial customer inquiries, set realistic expectations, and help filter leads before they reach the sales team. Hammer also integrates with dealership websites through a webchat feature and centralizes communications using unique tracking numbers for calls and texts.
Features
- 24/7 AI-Powered Responses: Engages buyers instantly, anytime, across multiple platforms (Messenger, CarGurus, AutoTrader, SMS).
- AI Customization: Allows dealerships to train the AI with specific information (inventory, financing, warranties) for tailored and accurate responses.
- Multi-Platform Integration: Connects seamlessly with Facebook Messenger, CarGurus, AutoTrader, SMS, and dealership websites via webchat.
- Lead Filtering: Helps identify and qualify interested customers by providing immediate, relevant information.
- Centralized Communication Hub: Consolidates messages and calls via unique tracking numbers into one easily accessible location.
- Inventory Promotion Assistance: Supports advertising inventory on external marketplaces like OfferUp and Craigslist.
Use Cases
- Automating initial lead response for car dealerships.
- Engaging potential car buyers 24/7 across multiple channels.
- Providing instant, accurate answers to common customer questions about vehicles, financing, and warranties.
- Filtering unqualified leads to save sales team time.
- Managing customer communications from various advertising platforms (e.g., AutoTrader, CarGurus).
- Enhancing online presence and response times on platforms like Facebook Marketplace.
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