What is Flockr?
Flockr enhances e-commerce websites by integrating social proof messaging. This service utilizes real-time data from the site to show potential customers authentic information about product popularity, such as recent purchases or views. By displaying messages like “83 people bought this product in the last 24 hours,” it creates a sense of urgency and builds trust, encouraging uncertain shoppers to make a purchase by highlighting the choices of others.
This approach focuses on showcasing genuine trends and shopper preferences rather than aggressive sales tactics. Flockr offers various messaging types, including social proof, recommendations, search, delivery, payment, and membership messages, tailored to different stages of the customer journey. The goal is to improve the shopping experience, boost confidence, and ultimately increase conversion rates and revenue for online retailers across various sectors like retail, fashion, travel, and more.
Features
- Real-time Social Proof Messaging: Displays current shopper activity (views, purchases) to build trust and urgency.
- Recommendation Messaging: Suggests relevant products based on user behavior and trends.
- Search Messaging: Guides users during their search process with relevant social proof.
- Payment Messaging: Reinforces purchase decisions during checkout with social proof.
- Delivery Messaging: Provides updates and social context related to shipping.
- Membership Messaging: Uses social proof to encourage sign-ups or highlight member activity.
- Popup Messaging: Delivers targeted social proof messages via popups.
- Headless Integration: Offers flexibility for custom e-commerce setups.
- Conversion Optimisation Services: Includes A/B testing and message design support.
- Uplift Calculator: Allows businesses to estimate potential revenue and conversion gains.
Use Cases
- Increasing conversion rates on product pages.
- Reducing cart abandonment by building trust during checkout.
- Enhancing product discovery through recommendations.
- Building brand credibility with authentic shopper data.
- Creating urgency for limited stock or popular items.
- Improving user engagement across the shopping journey.
- Optimizing marketing spend by converting more visitors.
FAQs
-
What is Social Proof?
It's the concept that people adapt their behavior based on what others are doing, especially when uncertain. In e-commerce, it involves showing customer actions (like purchases or views) to build trust and encourage buying. -
How does Flockr use Social Proof for e-commerce?
Flockr uses real-time data from an e-commerce site to display messages about product popularity (e.g., "X people bought this recently"), creating urgency and confidence for shoppers. -
What types of messaging does Flockr offer?
Flockr provides Social Proof Messaging, Recommendation Messaging, Search Messaging, Delivery Messaging, Payment Messaging, Membership Messaging, and Popup Messaging. -
Can Flockr help optimize conversions?
Yes, Flockr offers services like Conversion Optimisation and A/B Testing alongside its messaging features to help businesses increase their conversion rates. -
Is Flockr suitable for specific industries?
Yes, Flockr works across various sectors including Retail, Fashion, Travel, Home & DIY, Luxury, Gaming, Health & Beauty, and Subscription businesses.
Helpful for people in the following professions
Flockr Uptime Monitor
Average Uptime
100%
Average Response Time
257.8 ms
Featured Tools
Join Our Newsletter
Stay updated with the latest AI tools, news, and offers by subscribing to our weekly newsletter.
