What is Exponent AI?
Exponent AI offers an AI-powered marketing solution tailored for small businesses. It acts as a virtual teammate, automating the process of digital content creation, planning, and posting.
The platform leverages information from a business's website, uploaded files, and provided brand details to generate customized marketing plans and content. It focuses on saving time and resources for small business owners by handling tasks such as social media management and content scheduling. All created content needs your approval before going live.
Features
- Content Creation: Generates blog posts, Instagram posts, and Facebook posts tailored to your business.
- Marketing Plan: Provides a customized marketing plan based on your business and industry.
- Content Calendar: Generates a content calendar to schedule and organize your posts.
- Cross-Posting: Automatically posts content to multiple connected social media accounts (Facebook and Instagram).
- Unlimited Revisions: Offers unlimited post revisions and drafts.
- Knowledge Library: Creates a dedicated knowledge library for your company.
- Approval Workflow: All content requires user approval before posting.
- Brand Customization: Allows customization of brand details, including writing tone, to ensure consistent messaging.
Use Cases
- Automating social media content creation for small businesses.
- Developing and managing a consistent content calendar.
- Creating customized marketing plans.
- Streamlining the content approval process.
- Saving time and resources on marketing efforts.
- Improving brand consistency across social media platforms.
FAQs
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How does my AI teammate know what's best for my business?
Your AI teammate uses a combination of known social media best practices and insights about your specific industry to generate content that tells your business's unique story. By analyzing information from your website, uploaded files, and any other materials you provide, your teammate tailors posts to match your business's goals and audience. However, we recognize that no one knows your business better than you do. That's why every post is sent to you for review and approval. You have full control and can direct your AI teammate to make any edits or adjustments you feel are necessary to ensure the content aligns perfectly with your vision. -
Do I need to have any technical knowledge to use my AI teammate?
Not at all! Your AI teammate is built to be user-friendly, even for small business owners who don't know anything about AI. The interface is simple and guides you step-by-step through everything - from creating a marketing plan to reviewing and approving posts. Plus, your teammate is always available through chat, so you can ask questions or direct it by simply explaining what you need. Whether you want help with edits or clarification on how something works, just type it in, and your teammate will handle the rest, making the process even easier. -
Can I approve or edit the content before it gets posted?
Absolutely! Your AI teammate always sends content to you for review before anything goes live. You have full control over what gets posted - you can approve the content as is, request edits, or provide feedback to ensure it matches your business's voice and goals. Nothing will be posted without your approval, so you can feel confident that every post represents your brand exactly the way you want it to. -
What if my AI generates content that doesn't match my brand voice?
Your AI teammate starts by using the brand details you set up during onboarding - including your preferred writing tone - to generate content that reflects your business. If something doesn't quite match your brand voice, don't worry - you can review every post before it goes live and suggest edits. Plus, you can update your brand details at any time to make sure your teammate stays aligned with your evolving needs. Over time, your teammate learns what you like best and gets better at capturing your unique style, making content creation even smoother. -
Can the AI teammate handle posting to all my social media platforms?
We currently support posting on Facebook and Instagram business accounts.
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