What is Celtra?
Celtra is an advanced platform that integrates artificial intelligence and automation to transform creative workflows in digital advertising. By enabling rapid generation of omnichannel assets, it allows marketing teams to produce and serve pixel-perfect creatives at any scale, ensuring brand consistency and operational efficiency. Celtra provides actionable insights through data-driven analytics, helping users optimize creative outputs based on real-world performance.
The platform bridges the gap between creative strategy and media execution, facilitating seamless collaboration and productivity within teams. With specialized modules for creative automation, enablement, and performance insights, Celtra supports the launch of dynamic product ads, fast-loading creatives, and premium rich media. Its user-friendly, cloud-based environment and robust support services make it a leading choice for enterprise-level advertising solutions.
Features
- Creative Automation: Automates the creation of complex, branded omnichannel campaign assets.
- Dynamic Product Ads: Generates custom image and video catalog ads using automation.
- Actionable Insights: Delivers data-driven analytics for optimizing creative outputs.
- Creative Enablement: Enables interactive premium rich media and video ads.
- Fast-Loading Ads: Creates high-performance ad units for excellent user experiences.
- Integrated Collaboration: Streamlines creative and media workflows to keep teams aligned.
- Cloud-Based Platform: Provides a self-serve, intuitive environment with professional service support.
Use Cases
- Scaling digital advertising creatives for large campaigns.
- Creating and optimizing omnichannel product ads quickly.
- Enhancing brand consistency across regional and language variations.
- Personalizing video and display ads based on user behavior data.
- Reducing manual workload in creative production for marketing teams.
- Gaining performance insights to inform data-driven creative strategies.
FAQs
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What types of ads can be created with Celtra?
Celtra enables the creation of a wide range of digital advertising assets, including image and video catalog ads, rich media, interactive, and fast-loading ad units. -
Does Celtra support collaborative workflows?
Yes, Celtra streamlines creative and media workflows, bridging the gap between creative strategy and campaign execution to keep teams aligned. -
How does Celtra use AI in the creative process?
Celtra uses artificial intelligence and automation to generate, manage, and optimize omnichannel creatives, providing actionable insights for performance improvements. -
Is Celtra suitable for enterprise-level advertisers?
Yes, Celtra is trusted by over 450 enterprise-level customers and can handle high volumes of ad creation and delivery.
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