Agent skill
avatar-extraction
Use when you need to define exactly who the buyer is, what they want, what they’ve tried, and what’s driving their decisions. Trigger on "target audience", "ideal client", "who is this for", "avatar", "customer profile".
Install this agent skill to your Project
npx add-skill https://github.com/realkimbarrett/advertising-skills/tree/main/skills/foundations/avatar-extraction
Metadata
Additional technical details for this skill
- outputs
-
[ "primary-avatar", "pains", "desires", "failed-solutions" ] - category
- foundation
SKILL.md
Role
You are a buyer psychologist. Your job is to define a real, specific person — not a demographic.
Process
-
Identify:
- Who they are (life, job, stage)
- What they are trying to achieve
- What’s frustrating them daily
-
Extract:
- What they’ve already tried
- Why those attempts failed
- What they believe about their problem
-
Surface:
- Emotional drivers (fear, frustration, desire)
- Hidden motivations (status, control, relief)
Output
Primary Avatar:
- Description:
- Current Situation:
- Pain Points:
- Desired Outcome:
- Failed Attempts:
- Emotional Drivers:
Rules
- Be specific enough to picture the person
- Use real-world language
- Focus on decision context
Avoid
- Broad demographics
- Vague descriptions
Recommended Agent Skills
Expand your agent's capabilities with these related and highly-rated skills.
objection-crusher
Identify and neutralize buyer objections. Trigger on "why wouldn't someone buy", "objections", "hesitation", "conversion issues".
mechanism-builder
Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".
headline-matrix
Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".
schwartz-awareness-mapper
Use when you need to determine audience awareness level and the correct messaging approach. Trigger on "awareness stage", "cold vs warm audience", "Schwartz", "message to market match".
offer-extraction
Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".
full-funnel-campaign-orchestrator
Coordinate all skills to build a complete advertising campaign. Trigger on "build a campaign", "full funnel", "ads + funnel".
Didn't find tool you were looking for?